Elon Musk’s free and accessible AI system, Grok, has generated an estimated three million non-consensual nude images, triggering an urgent global response. A coalition of 107 leading child-protection and humanitarian organisations has united to confront what they describe as an unacceptable threat to human dignity and child safety.

The global coalition, which  includes  Safe Online, Child Helpline International, Offlimits, the National Centre for Missing & Exploited, We Protect, Internet Watch Foundation, In Hope, the European Commission, NSPCC, Amnesty International, INTERPOL and 96 others, brings together regulators, child-protection experts, human rights advocates, and international law enforcement.

Nudifying tools allow users to digitally undress individuals using ordinary photographs. While often marketed as “adult” applications, they are increasingly used to target women and girls in particular and to generate illegal sexual imagery of children without consent, accountability, or effective barriers.